Saturday, 27 November 2010

Evening of Naturalism Poster - Final Draft

As part of our assigment with Michael, we had to design a poster for our performance using 'Adobe Photoshop'. This would enable use to use our creative skills, and develop and understanding of other area's besides performing such as marketing, graphic designing and the ability to effectively use digital imagery.

In the first part of the process, Michael went through a brief introduction of Photoshop and showed us the basics and features that could be use to create an effective poster. The posters had to include:
  • Name of the event
  • Venue (Arts Depot - Studio Theatre)
  • Date and Time (15th November, 7.30pm)
  • Tickets and price 
  • Box Office number
  • Running order of the show - A Doll's House, Three Sisters, The Seagull, and Top Girls.
 My Development
After Michael's introduction, I decided to play around with Photoshop. I got some images off Google of the plays and added some effects to see which ones I would consider using and which ones I thought didn't work. An effect I used to play around with was the 'Blur' tool. I used to to blur out a bit of the image while a section of it was still in focus. The image I found was of the 'Three Sister' and a few of the other characters in the play. I decided to blur out the other characters so the focus would be on the three sisters. I thought the effect did work as the sisters are the main characters of the play and the narrative of the play on a whole revolves around them.

However I chose to go for a more simplistic approach to designing  the poster and decided to use... a tree! I felt by adding too much to the poster it would end up looking messy, and it might even put the audience off.

I believe the tree managed to represent the essence of 'Nature'. The only changes made from the original picture was the added motion blur. I also decided to add a black outline around the text as it was very difficult to read with the white text against the background.


End result:

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